New capsule collection designed by Juan Avellaneda

Silent beauty. Essential sophistication.

Shibumi

This collection represents a new vision of contemporary elegance: Serene, timeless and deeply personal. Its visual universe could be defined as “Carolyn Bessette-Kennedy meets 90's minimalist chic,” where pure lines, clean silhouettes and relaxed femininity make simplicity a sophistication.

Yugen BLACK

€69

MEIKYO BLACK

€69

Odin SILVER

€69

Kage BLACK

€109

MEIKYO BROWN

€109

Odin GOLD

€109

The collection

Each model reflects the beauty of the essential, an elegant style that does not need artifice and is based on the small details and attitude of the person who wears it.

SOL graduate

In the words of Juan Avellaneda: "Elegance is not a pose, it is attitude, character... and, above all, know who you are. That's why I wanted to create this collaboration with Mó: A reinterpretation of today's elegance, a dialogue between calm and strength, classic and contemporary. Each design reflects the beauty of the essential and the sophistication that does not need noise. It's a collection for those who don't follow trends, but understand that true elegance is in being oneself. "

The CAMPAIGN

The visual proposal also makes a nod to the world of classic cars, a symbol of minimalism, power and timeless design. Its refined lines, fine materials and balance between form and function evoke the idea of a silent, powerful yet contained elegance, which also defines the spirit of the collection.